CUNA Awareness Campaign Initiative 

Tuesday, May 16 at 11 am CT

For the past few months, the Creating Awareness Advisory Group, a cross-section of credit union leaders and marketers from across the industry, has embarked on an effort to define the credit union category at the highest level in order to clarify the industry in the minds of consumers. We believe this is how we win the hearts and minds of consumers, and get more members to use credit unions as their primary financial institutions.

Join us for an update on their progress, including the presentation of new consumer research that will guide the Creating Awareness Advisory Group as it works to raise the profile of the credit union category in financial services.


Meet Your Speakers:

  • Douglas Kiker, Chief Strategic Communications Officer, Credit Union National Association
  • Graeme Trayner, VP Brand & Communications Practice, Greenberg Quinlan Rosner Research
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